miercuri, 2 ianuarie 2019

The 4 Ways Sound Affects Us

Julian Treasure    Video Activity TED - 5.40 minutes

 
A fascinating TED lecture about sound and its effects. The speaker Julian Treasure, is a sound expert, author of the book Sound Business, and chairman of The Sound Agency.

Part 1. VOCABULARY Warm up: Match the terms and definitions.

1.soundscape
A. respiration, inhaling and exhaling.
2. brainwaves
B. ability to perceive.
3.physiology
C. a natural or artificial acoustic environment.
4.breathing
D. functions and activity of the body.
5.consciousness
E. electrical impulse originating in brain tissue.


Part 2. Watch the TED lecture clip and say whether the following statements are TRUE or FALSE.
A) Most of the sound around us is unpleasant, much of it is accidental.
(B) Our relationship with sound is not  conscious.
(C) Sounds sometimes affect hormone secretions, breathing, heart rate and your brainwaves.
(D) Music is the most powerful form of sound that we know that affects our physiological activity.
(E) With practice, you can learn to understand two people talking at once.
(F) People who can't get away from noise find their health damaged.
(G) At present science is used in the design of soundscapes.
(H) Music is the often used inappropriately in commercial sound.
(I) Even if you're listening consciously, you cannot take control of the sound around you.

Part 3. Listen again and find the reference for these numbers as in the example.



4
e.g. “the ways sound is affecting us all the time.”
12

hundreds of thousands

1/3

28

30

1.8

86

5




Answers here!

The Music Issue - Answers



The 4 Ways Sound Affects Us

Part 1.
1.c   2.e   3.d   4.a  5.b

Part 2.
(A) F  “most of the sound around us is accidental,  much of it is unpleasant.” (B)T  (C)F it affects these “all the time”   (D)F it “affects our emotional state”   (E)F “You can't understand two people talking at once”   (F)T   (G)T  (H)T   (I)F “If you're listening consciously, you can take control of the sound around you.”

Part 3
12 = cycles per minute is roughly the frequency of the breathing of a sleeping human.
hundreds of thousands =  years we've learned that when the birds are singing, things are safe. It's when they stop you need to be worried.
1/3 = productivity of workers in open-plan offices, compared to working in quiet rooms.
28 = miles per hour, the speed at which a person listening to techno music will never drive. (Fast, loud music makes you drive faster)
30 = the percentage shops are losing business with people leaving shops due to unpleasant sound.
1.8 = billion times a day, Nokia ringtone is played
86 = percentage you reduce commercial impact when sound is incongruent or has no use.
5 = minutes a day, the lecturer recommends listening to birdsong.

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